Can we help?
If you need some help choosing a mentor, let us know.
Elena Zwetsloot's Profile Photo
Elena Zwetsloot Sales
CEO of Sales Enablement Strategy
United Kingdom
20+ Years experience
Price Tier - £££


I am a business and sales leader with more than 20 years of experience in sales, marketing and communications. I live with my family in the Netherlands but I am native from Romania where I did my first university studies in PR and Communications.
I started working in sales at age 17 and since then I developed a passion for understanding what influences and drives consumer behaviours.
In 2006 I moved to England to study Marketing and Supply Chain (Business School) and after that, I started working for Microsoft, in Reading.

In the past 20 years, I worked with hundreds of customers and sales teams, focusing on business and sales strategy and transformation.
My interest in sales performance has led me to the Sales Learning & Enablement arena and I worked with hundreds of leaders to help them create trust and confidence, through discovering their purpose and values and finding and using their strengths and personal stories.

I am a passionate advocate for women and I take a proactive role in coaching and mentoring them. On my podcast, Women in Sales and Leadership, I share fascinating career stories of women who inspire and empower.

I am a self-development nerd, passionate to uncover ways to improve myself and others - with a keen interest in personality typologies such as the Enneagram, Strengthsfinder and MBTI.

My top 5 strengths by StrengthsFinder assessment (by Gallup) are:
1. Strategic
2. Learner
3. Intellection
4. Empathy
5. Responsibility

​My colleagues and team often describe me as open, connector, self-starter, can-do attitude, high sense of responsibility and capacity to deal with complex problems.

I am the founder of two businesses, that serve two of my main passions: sales and helping women who work in sales.

1. Your Enablement Strategy - focuses on helping organizations create tailored strategies, tools, and techniques to enable the success of their sales teams. Find more information here at
2. Women in Sales and Leadership helps female professionals differentiate themselves by harnessing their talents through women-centric training, coaching and networking.

I am also the host of Women in Sales and Leadership podcast - where my guests share their inspiring stories to empower others!

I currently live in the Netherlands and together with my husband Patrick, we have two young children - Joshua and Lilia and a dog - Spikey :).

​I love spending time with my family, reading, cooking and baking.


Virtual Coffee
Chat to this Mentor for free and discuss which of their services would be of most use. Get to know each other over a 20 minute phone call, or send messages over the platform.
Startup Kickstarter Workshop
1 hour virtual workshop for businesses in their first 2 years. Review your business plan, discuss key business topics and work on a 5-point key action plan to kickstart your business.
Business Growth Workshop
1 hour virtual workshop for SME business owners looking to grow their business. Review your business plan, identify growth areas and work on a 5-point key action plan with this Mentor.
Business Mentoring Scheme
Book your mentor for 1 to 5 hours per month, for a minimum of 3 months. Keep growing your business and continue on the same monthly rate after the initial 3 months!
£279.99 Per hour, per month
All prices listed include VAT.


No reviews found.

Related Mentors