Hi, I'm Eleanor
I am a full-stack COO with senior leadership experience in people and strategic finance (CIMA certBA).
My most recent role was as a founder of an Innovate UK, VC-backed startup. My other hat is as Deputy Chair at The Wine Society, a mutual retail co-op with £125m+ turnover. I also chair our People subcommittee, which leads on ESG and EDI.
I bring a wide experience of different industries and business models, having worked with multinational companies and key government players: Visa, Santander, National Grid, Lonely Planet, John Lewis, Serious Fraud Office, Mayor of London, London 2012 Olympics, Ofgem.
Some of the areas I can help with:
- fundraising strategy (grants / SEIS & EIS)
- preparing to raise including developing a financial model that works for investors
- extending the runway (incl R&D tax credits)
- people strategy
- what to look for in non-execs
- and general running of a business (setting up pensions, IP applications)
I hold MAs from Cambridge and Birmingham Universities, as well as professional qualifications from the Chartered Institute of Management Accounting and the Chartered Institute of Marketing (specialising in digital strategy) so I have a good overview of how the various business functions fit together. I speak French, Spanish and Portuguese.
Specialisms
Let's chat
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Phone and video calls available.
Book your expert of choice for a personal 45 minute 1-2-1 session. (Each customer has a limit of one breakthrough session per expert)
A breakthrough session is a chance to get insight from a business expert in to your business or a new idea. Talk about where your business is currently at and where you want it to be.
A breakthrough session is for anyone who wants to:
- Identify the key goal for their business
- Gain an idea of their next step
- Gain motivation
- Gain some confidence
- Talk to a business sounding board
- Get answers to a specific question or problem
- Chat to another wonderful human being!
Phone and video calls available.
Book your expert of choice for personal 1-2-1 sessions each month and select the number of hours per month. (The Development Journey is for a minimum of 3 months)
During the Development Journey, you and your chosen expert will work together to grow your business, whilst combating any problems and exploiting any potential opportunities.
This journey is for anyone who wants to:
- Identify the strengths of their business and develop them
- Identify key goals/KPIs for their business
- Increase their confidence
- Improve business performance and growth
- Improve decision making and avoid crucial mistakes
- Improve networking opportunities
- Increase profits
- Achieve personal development alongside their business
- Focus
Invest in yourself!
Phone and video calls available.
